Justin Bieber Is Making His Own Deodorant

Justin Bieber announced a new partnership with natural deodorant brand Schmidt’s.

Bieber’s Here + Now deodorant will launch this fall and will be made vegan, cruelty-free and with all plant-based ingredients, in keeping with the brand’s mission.

The singer also helped design the label artwork and formulated the scent.

 

View this post on Instagram

 

ready for Here + Now… new collab coming this Fall with @schmidtsnaturals

A post shared by Justin Bieber (@justinbieber) on

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes:

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>